Riesmeyer, Claudia
ORCID: https://orcid.org/0000-0001-9105-1628
(2022):
Werbung aus Sicht von Heranwachsenden. Ritchon’s und Elliot’s „The social uses of advertising: an ethnographic study of advertising audiences.
In: Meitz, Tino; Borchers, Nils und Naderer, Brigitte (eds.) :
Schlüsselwerke der Werbeforschung. Wiesbaden: Springer VS. pp. 191-200
| Item Type: | Book Section |
|---|---|
| Faculties: | Social Sciences > Department of Communications and Media (IfKW) |
| Subjects: | 300 Social sciences > 300 Social sciences, sociology and anthropology 300 Social sciences > 370 Education 300 Social sciences > 380 Commerce, communications and transportation |
| ISBN: | 978-3-658-36507-3 |
| Place of Publication: | Wiesbaden |
| Language: | German |
| Item ID: | 131972 |
| Date Deposited: | 13. Feb 2026 07:49 |
| Last Modified: | 13. Feb 2026 07:49 |
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