Tam, Leona und Spanjol, Jelena
(2012):
When impediments make you jump rather than stumble: Regulatory nonfit, implementation intentions, and goal attainment.
In: Marketing Letters, Vol. 23, No. 1: pp. 93-107
| Item Type: | Journal article |
|---|---|
| Faculties: | Munich School of Management > Institute for Innovation Management |
| Subjects: | 300 Social sciences > 330 Economics |
| ISSN: | 0923-0645 |
| Language: | English |
| Item ID: | 103958 |
| Date Deposited: | 06. Jul 2023 13:53 |
| Last Modified: | 06. Jul 2023 13:55 |
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