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Griffin, Abbie; Josephson, Brett W.; Lilien, Gary; Wiersema, Fred; Bayus, Barry; Chandy, Rajesh; Dahan, Ely; Gaskin, Steve; Kohli, Ajay; Miller, Christopher; Oliva, Ralph and Spanjol, Jelena (2013): Marketing’s roles in innovation in business-to-business firms: Status, issues, and research agenda. In: Marketing Letters, Vol. 24, No. 4: pp. 323-337

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