Picot, Arnold
(1977):
Zur Berücksichtigung von Konsumenteninteressen in einem gesellschaftsbezogenen betriebswirtschaftlichen Rechnungswesen.
In: Fischer-Winkelmann, Wolf F. and Rock, R. (eds.) :
Marketing und Gesellschaft. Wiesbaden: Springer Gabler. pp. 153-171
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| Item Type: | Book Section |
|---|---|
| Faculties: | Munich School of Management > Research Center for Information, Organisation and Management |
| Subjects: | 300 Social sciences > 330 Economics |
| URN: | urn:nbn:de:bvb:19-epub-6717-3 |
| ISBN: | 3-409-60981-4 |
| Place of Publication: | Wiesbaden |
| Signature: | UBM:0001/8 Don. 8-11637 |
| Language: | German |
| Item ID: | 6717 |
| Date Deposited: | 22. Oct 2008, 15:41 |
| Last Modified: | 17. Mar 2023, 13:12 |
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