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Anding, Markus and Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2001): Employing the Balanced Scorecard for the Online Media Business - A Conceptual Framework. In: Schmid, Beat; Stanoevska-Slabeva, K. and Tschammer, V. (eds.) : Towards the e-society : E-commerce, e-business and e-government ; the first IFIP Conference on e-commerce, e-business, e-government (I3E 2001), October 3-5, 2001, Zürich, Switzerland. IFIP International Federation for Information Processing, Vol. 74. Boston: Kluwer Academic Publishers. pp. 354-369

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