|
Eine Ebene nach oben |
Gruppiert nach:
Dokumententyp
| Veröffentlichungsdatum
Springe zu: Zeitschriftenartikel
Anzahl der Publikationen: 3
Zeitschriftenartikel
Hair, Joseph F.; Sharma, Pratyush N.; Sarstedt, Marko 
ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M. und Liengaard, Benjamin D.
(2024):
The shortcomings of equal weights estimation and the composite equivalence index in PLS-SEM.
In: European Journal of Marketing, Bd. 58, Nr. 13: S. 30-55
[PDF, 2MB]
ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M. und Liengaard, Benjamin D.
(2024):
The shortcomings of equal weights estimation and the composite equivalence index in PLS-SEM.
In: European Journal of Marketing, Bd. 58, Nr. 13: S. 30-55
[PDF, 2MB]
Sharma, Pratyush N.; Liengaard, Benjamin D.; Hair, Joseph F.; Sarstedt, Marko ORCID: https://orcid.org/0000-0002-5424-4268 und Ringle, Christian M.
(14. Juli 2022):
Predictive model assessment and selection in composite-based modeling using PLS-SEM: extensions and guidelines for using CVPAT.
In: European Journal of Marketing
ORCID: https://orcid.org/0000-0002-5424-4268 und Ringle, Christian M.
(14. Juli 2022):
Predictive model assessment and selection in composite-based modeling using PLS-SEM: extensions and guidelines for using CVPAT.
In: European Journal of Marketing
Sarstedt, Marko ORCID: https://orcid.org/0000-0002-5424-4268; Hair, Joseph F.; Pick, Mandy ORCID: https://orcid.org/0000-0003-2336-6569; Liengaard, Benjamin D. ORCID: https://orcid.org/0000-0002-1657-3108; Radomir, Lăcrămioara ORCID: https://orcid.org/0000-0001-9479-9260 und Ringle, Christian M. ORCID: https://orcid.org/0000-0002-7027-8804
(2022):
Progress in partial least squares structural equation modeling use in marketing research in the last decade.
In: Psychology & Marketing, Bd. 39, Nr. 5: S. 1035-1064
ORCID: https://orcid.org/0000-0002-5424-4268; Hair, Joseph F.; Pick, Mandy ORCID: https://orcid.org/0000-0003-2336-6569; Liengaard, Benjamin D. ORCID: https://orcid.org/0000-0002-1657-3108; Radomir, Lăcrămioara ORCID: https://orcid.org/0000-0001-9479-9260 und Ringle, Christian M. ORCID: https://orcid.org/0000-0002-7027-8804
(2022):
Progress in partial least squares structural equation modeling use in marketing research in the last decade.
In: Psychology & Marketing, Bd. 39, Nr. 5: S. 1035-1064