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Zeitschriftenartikel
Hair, Joe F.; Sarstedt, Marko 
ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M.; Sharma, Pratyush N. und Liengaard, Benjamin Dybro
(2024):
Going beyond the untold facts in PLS–SEM and moving forward.
In: European Journal of Marketing, Bd. 58, Nr. 13: S. 81-106
ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M.; Sharma, Pratyush N. und Liengaard, Benjamin Dybro
(2024):
Going beyond the untold facts in PLS–SEM and moving forward.
In: European Journal of Marketing, Bd. 58, Nr. 13: S. 81-106
Liengaard, Benjamin Dybro; Sharma, Pratyush Nidhi; Hult, G. Tomas M. ORCID: https://orcid.org/0000-0003-1728-7856; Jensen, Morten Berg; Sarstedt, Marko ORCID: https://orcid.org/0000-0002-5424-4268; Hair, Joseph F. und Ringle, Christian M.
(2021):
Prediction: Coveted, Yet Forsaken? Introducing a Cross‐Validated Predictive Ability Test in Partial Least Squares Path Modeling.
In: Decision Sciences, Bd. 52, Nr. 2: S. 362-392
[PDF, 1MB]
ORCID: https://orcid.org/0000-0003-1728-7856; Jensen, Morten Berg; Sarstedt, Marko ORCID: https://orcid.org/0000-0002-5424-4268; Hair, Joseph F. und Ringle, Christian M.
(2021):
Prediction: Coveted, Yet Forsaken? Introducing a Cross‐Validated Predictive Ability Test in Partial Least Squares Path Modeling.
In: Decision Sciences, Bd. 52, Nr. 2: S. 362-392
[PDF, 1MB]