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Anzahl der Publikationen: 5
Zeitschriftenartikel
Pfister, Benjamin; Schwaiger, Manfred 
ORCID: https://orcid.org/0000-0003-0132-4560 und Morath, Tobias
(2020):
Corporate reputation and the future cost of equity.
In: Business Research, Bd. 13, Nr. 1: S. 343-384
[PDF, 506kB]
ORCID: https://orcid.org/0000-0003-0132-4560 und Morath, Tobias
(2020):
Corporate reputation and the future cost of equity.
In: Business Research, Bd. 13, Nr. 1: S. 343-384
[PDF, 506kB]
Lexikon-Artikel
Schwaiger, Manfred ORCID: https://orcid.org/0000-0003-0132-4560 und Pfister, Benjamin
(2016):
Financial Performance.
In: Carroll, Craig E. (Hrsg.):
SAGE Encyclopedia of Corporate Reputation. Thousand Oaks: SAGE. S. 319-324
ORCID: https://orcid.org/0000-0003-0132-4560 und Pfister, Benjamin
(2016):
Financial Performance.
In: Carroll, Craig E. (Hrsg.):
SAGE Encyclopedia of Corporate Reputation. Thousand Oaks: SAGE. S. 319-324
Konferenzbeitrag
Pfister, Benjamin und Schwaiger, Manfred ORCID: https://orcid.org/0000-0003-0132-4560
(2016):
Assessing the Impact of Corporate Reputation on Firms’ Cost of Debt. An Empirical Study of German DAX 30 Companies.
2014 Academy of Marketing Science (AMS) World Marketing Congress, Lima, Peru, August 5 - 8, 2014.
Groza, Mark D. und Ragland, Charles B. (Hrsg.):
In: Marketing Challenges in a Turbulent Business Environment : Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress,
Cham: Springer. S. 45-46
ORCID: https://orcid.org/0000-0003-0132-4560
(2016):
Assessing the Impact of Corporate Reputation on Firms’ Cost of Debt. An Empirical Study of German DAX 30 Companies.
2014 Academy of Marketing Science (AMS) World Marketing Congress, Lima, Peru, August 5 - 8, 2014.
Groza, Mark D. und Ragland, Charles B. (Hrsg.):
In: Marketing Challenges in a Turbulent Business Environment : Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress,
Cham: Springer. S. 45-46
Pfister, Benjamin und Schwaiger, Manfred ORCID: https://orcid.org/0000-0003-0132-4560
(2015):
Assessing the Impact of Corporate Reputation on the Future Cost of Equity.
29th Australian and New Zealand Academy of Management Conference, Queenstown, New Zealand, 2–4 december 2015.
ORCID: https://orcid.org/0000-0003-0132-4560
(2015):
Assessing the Impact of Corporate Reputation on the Future Cost of Equity.
29th Australian and New Zealand Academy of Management Conference, Queenstown, New Zealand, 2–4 december 2015.
Pfister, Benjamin
(2014):
Corporate Reputation and the Cost of Equity Capital - An Empirical Analysis of German DAX30 Companies.
2014 Global Marketing Conference at Singapore, Singapore, 2014.
Global Alliance of Marketing & Management Associations (Hrsg.),
In: Proceedings of the 2014 Global Marketing Conference at Singapore,
S. 1362-1363