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Höpflinger, Anna-Katharina (2014): Tomorrow, Christ on the Cross Will be Selling Socks. References to Christanity in Contemporary Advertising Campaigns. In: Schlehe, Judith; Sandkühler, Evamaria (eds.) : Religion, Tradition and the Popular in Asia and Europe. Historische Lebenswelten in populären Wissenskulturen, Vol. 12. Bielefeld: transcript. pp. 225-241