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Publications by Schraud, Lena

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Jump to: 2015
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2015

Schraud, Lena (18. August 2015): Glaubwürdigkeit durch Wiederholung? Der Truth-Effekt in der Werbewirkungsforschung. Master Thesis, Faculty of Social Sciences, Ludwig-Maximilians-Universität München. [PDF, 2MB]

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