Hieke, Sophie und Wilczynski, Petra
(2010):
Color Me In - An Empirical Study of the Traffic Light Signposting Scheme in Nutrition Labeling.
2010 Global Marketing Conference at Tokyo, Tokyo, Japan, 9th-12th September 2010.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Faculties: | Munich School of Management > Institute for Market-based Management |
| Subjects: | 300 Social sciences > 330 Economics |
| Language: | English |
| Item ID: | 104421 |
| Date Deposited: | 13. Jul 2023 06:41 |
| Last Modified: | 13. Jul 2023 06:41 |
Actions (login required)
- View Item
