Zinnbauer, Markus and Schwaiger, Manfred
ORCID: https://orcid.org/0000-0003-0132-4560
(2002):
Methoden und Kriterien zur Bestimmung des Zielmarktes und zur Marktanalyse.
In: Hommel, Ulrich and Knecht, Thomas C. (eds.) :
Wertorientiertes Start-up Management. Grundlagen – Konzepte – Strategien. München: Franz Vahlen Verlag. pp. 249-271
| Item Type: | Book Section |
|---|---|
| Faculties: | Munich School of Management > Institute for Market-based Management |
| Subjects: | 300 Social sciences > 330 Economics |
| Place of Publication: | München |
| Language: | German |
| Item ID: | 105358 |
| Date Deposited: | 04. Aug 2023, 13:36 |
| Last Modified: | 04. Aug 2023, 13:36 |
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