Zinnbauer, Markus; Bakay, Zoltán und Schwaiger, Manfred
ORCID: https://orcid.org/0000-0003-0132-4560
(2004):
Hohe Reputation stärkt bei Banken und Sparkassen die Kundenbindung.
In: Betriebswirtschaftliche Blätter, Vol. 53, No. 6: pp. 271-274
| Item Type: | Journal article |
|---|---|
| Faculties: | Munich School of Management > Institute for Market-based Management |
| Subjects: | 300 Social sciences > 330 Economics |
| ISSN: | 0723-9629 |
| Language: | German |
| Item ID: | 105606 |
| Date Deposited: | 09. Aug 2023 13:46 |
| Last Modified: | 09. Aug 2023 13:46 |
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