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Zeithammer, Robert; Stich, Lucas; Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 and Häubl, Gerald (2015): Paying for a Chance to Save Money: Participation Fees in Name-Your-Own-Price Selling. 46th Association for Consumer Research North American Conference, New Orleans, Louisiana, USA, 01.10. - 04.10.2015. Proceedings of the 46th Association for Consumer Research Conference (ACR 2015). Vol. 43 p. 750

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