Baum, Daniela
(2015):
Consumer Reviews and Social Media Marketing.
Electronic commerce&digital markets, Vol. 2. 1st edition. Berlin: epubli Verlag.
Item Type: | Monograph |
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Faculties: | Munich School of Management Munich School of Management > Institute of Electronic Commerce and Digital Markets |
Subjects: | 300 Social sciences > 330 Economics |
ISBN: | 978-3-8442-9663-1 |
Place of Publication: | Berlin |
Annotation: | Dissertation, Ludwig-Maximilians-Universität München, 2015 |
Language: | English |
Item ID: | 109659 |
Date Deposited: | 23. Feb 2024, 06:30 |
Last Modified: | 23. Feb 2024, 06:30 |