|Michl, Theresa; Welpe, Isabell M.; Spörrle, Matthias; Picot, Arnold (July 2009): Cognitive and affective determinants of entrepreneurial decisions experimentally examined. 11th European Congress of Psychology, 07. - 10. July 2009, Oslo, Norway.|
Objectives. Our study investigates the role of emotions and cognitions in the pre-entrepreneurial decision-making process, i.e., the process prior to the decision to exploit an entrepreneurial opportunity, which has only looked at by few researchers so far. Methods. An online questionnaire experiment with three different samples, i.e., employees, students, and entrepreneurs (N = 578) using 16 different experimentally manipulated entrepreneurial scenarios was conducted. Results. Findings indicate that the relationship between the characteristics of an entrepreneurial opportunity and the evaluation of it is mediated by cognitive appraisals. Moreover, negative and positive affects moderate the relationship between the evaluation of an entrepreneurial opportunity and the decision to exploit it. Conclusion. This study confirms the central assumption of cognitive appraisal theories of emotion which state that the subjective representation of objective entrepreneurial opportunities better predicts the decision to exploit an entrepreneurial opportunity than the objective characteristics of the entrepreneurial situation.
|Item Type:||Conference or Workshop Item (Poster)|
|Keywords:||emotion, cognition, entrepreneurship, decision making, exploitation, entrepreneurial evaluation, entrepreneurial opportunity, appraisal, affect, profit, time to profit, probability of success, primary appraisal, secondary appraisal, Emotion, Kognition, Unternehmertum, Urteilsbildung, Ausnützung, unternehmerische Einschätzung, unternehmerische Gelegenheit, Affekt, Appraisal Theorie, Profit, Erfolgswahrscheinlichkeit, primäres Appraisal, sekundäres Appraisal|
|Faculties:||Psychology and Education Science > Department for Psychology > General Psychology II > Conference proceedings|
|Subjects:||100 Philosophy and Psychology > 150 Psychology|
|Deposited On:||16. Jun 2010 07:48|
|Last Modified:||29. Apr 2016 09:07|
Busenitz, L. W., & Lau, C. (1996): A cross-cultural cognitive models of new venture creation. Entrepreneurship Theory and Practice, 20, 25-39.
Lang-von Wins, T. (2004): Der Unternehmer. Arbeits- und organisationspsychologische Grundlagen [The entrepreneur. Work and organizational psychological foundations]. Berlin, Germany: Springer.
Lazarus, R. S. (1991): Cognition and motivation in emotion. American Psychologist, 46, 352-367.
Mitchell, R. K., Smith, B., Seawright, K. W., & Morse, E. A. (2000): Cross-cultural cognitions and the venture creation decision. Academy of Management Journal, 43, 974-993.
Phan, P. H., Wong, P. K., & Wang, C. K. (2002): Antecedents to entrepreneurship among university students in Singapore: Beliefs, attitudes and background. Journal of Enterprising Culture, 10, 151-174.
Shane, S. (2003): A general theory of entrepreneurship. The Individual-Opportunity Nexus. Cheltenham, UK: Edward Elgar.
Shane, S., & Venkataraman, S. (2000): The promise of entrepreneurship as a field of research. Academy of Management Review, 25, 217-226.
Siemer, M., & Reisenzein, R. (2007): The process of emotion inference, Emotion, 7, 1-20.
Smith, C. A., & Lazarus, R. S. (1993): Appraisal components, core relational themes, and the emotions, Cognition and Emotion, 7, 233-269.
Spörrle, M., Breugst, N., & Welpe, I. M. (2009). ‘That seems to be promising!’ – Predicting opportunity evaluation by means of situational characteristics and individual cognitions. International Journal of Entrepreneurial Venturing, 1, 41-56.
Spörrle, M., Welpe, I., Breugst, N., & Scapin, K. (2008). Fear and primary appraisal in the entrepreneurship context [Abstract]. International Journal of Psychology, 43(3/4), 391.
Vaish, A., Grossmann, T., & Woodward, A. (2008): Not all emotions are created equal: The negativity bias in early social-emotional development. Psychological Bulletin, 134, 383-403.