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Molitor, Dominik; Reichhart, Philipp und Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 (2017): Location-Based Advertising and Contextual Mobile Targeting. 37th International Conference on Information Systems (ICIS 2016), Dublin, Ireland, 11-14 December 2016. In: Proceedings of the 37th International Conference on Information Systems (ICIS 2016), Red Hook, NY: Curran Associates, Inc..

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