Dahan, Ely; Soukhoroukova, Arina and Spann, Martin
ORCID: https://orcid.org/0000-0003-4645-3913
(2011):
Preference Markets in New Product Development.
In: GfK Marketing Intelligence Review, Vol. 3, No. 2: pp. 16-25
[PDF, 868kB]
| Item Type: | Journal article |
|---|---|
| Faculties: | Munich School of Management > Institute of Electronic Commerce and Digital Markets |
| Subjects: | 300 Social sciences > 330 Economics |
| URN: | urn:nbn:de:bvb:19-epub-92057-9 |
| ISSN: | 1865-5866 |
| Language: | English |
| Item ID: | 92057 |
| Date Deposited: | 13. May 2022, 06:02 |
| Last Modified: | 18. Dec 2023, 13:09 |
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