Wolk, Agnieszka and Spann, Martin
ORCID: https://orcid.org/0000-0003-4645-3913
(2008):
The effects of reference prices on bidding behavior in interactive pricing mechanisms.
In: Journal of Interactive Marketing, Vol. 22, No. 4: pp. 2-18
DOI: 10.1002/dir.20118
| Item Type: | Journal article |
|---|---|
| Faculties: | Munich School of Management > Institute of Electronic Commerce and Digital Markets |
| Subjects: | 300 Social sciences > 330 Economics |
| ISSN: | 1094-9968 |
| Language: | English |
| Item ID: | 92065 |
| Date Deposited: | 12. May 2022, 13:45 |
| Last Modified: | 12. May 2022, 13:45 |
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