Dahan, Ely; Soukhoroukova, Arina and Spann, Martin
ORCID: https://orcid.org/0000-0003-4645-3913
(2010):
New Product Development 2.0: Preference Markets-How Scalable Securities Markets Identify Winning Product Concepts and Attributes.
In: Journal of Product Innovation Management, Vol. 27, No. 7: pp. 937-954
Item Type: | Journal article |
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Faculties: | Munich School of Management > Institute of Electronic Commerce and Digital Markets |
Subjects: | 300 Social sciences > 330 Economics |
ISSN: | 07376782 |
Language: | English |
Item ID: | 92074 |
Date Deposited: | 12. May 2022, 13:39 |
Last Modified: | 12. May 2022, 13:39 |