Pescher, Christian und Spann, Martin
ORCID: https://orcid.org/0000-0003-4645-3913
(2013):
Accounting for Word-of-Mouth Effects in Preference-Based Market Forecasts.
In: Journal of Forecasting, Vol. 33, No. 2: pp. 95-107
DOI: 10.1002/for.2279
| Item Type: | Journal article |
|---|---|
| Faculties: | Munich School of Management > Institute of Electronic Commerce and Digital Markets |
| Subjects: | 300 Social sciences > 330 Economics |
| ISSN: | 02776693 |
| Language: | English |
| Item ID: | 92092 |
| Date Deposited: | 11. May 2022 11:47 |
| Last Modified: | 13. May 2022 06:31 |
