Sarstedt, Marko; Schwaiger, Manfred
ORCID: https://orcid.org/0000-0003-0132-4560 und Taylor, Charles R. (eds.)
(2011):
Measurement and research methods in international marketing.
Advances in International Marketing, Vol. 22. London [u.a.]: Emerald.
| Item Type: | Editorship |
|---|---|
| Faculties: | Munich School of Management > Institute for Market-based Management |
| Subjects: | 300 Social sciences > 330 Economics |
| ISBN: | 978-1-7805-2094-0 (print) ; 978-1-78052-095-7 (online) |
| ISSN: | 1474-7979 |
| Place of Publication: | London [u.a.] |
| Language: | English |
| Item ID: | 95475 |
| Date Deposited: | 28. Mar 2023 13:10 |
| Last Modified: | 28. Mar 2023 13:11 |
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