Sarstedt, Marko ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M. and Hair, Joseph F.
(2021):
Partial Least Squares Structural Equation Modeling.
In: Homburg, C.; Klarmann, M. and Vomberg, A. (eds.) :
Handbook of Market Research. Cham: Springer. pp. 587-632
Item Type: | Book Section |
---|---|
Faculties: | Munich School of Management > Institute for Marketing |
Subjects: | 300 Social sciences > 330 Economics |
ISBN: | 978-3-319-57413-4 ; 978-3-319-57411-0 |
Place of Publication: | Cham |
Language: | English |
Item ID: | 96063 |
Date Deposited: | 03. May 2023, 07:26 |
Last Modified: | 03. May 2023, 07:26 |