ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M. ORCID: https://orcid.org/0000-0002-7027-8804 and Gudergan, Siegfried P.
(2018):
Advanced Issues in Partial Least Squares Structural Equation Modeling.
Thousand Oaks: Sage.
Abstract
Written as an extension of "A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)" Second Edition, this easy-to-understand, practical guide covers advanced content on PLS-SEM to help students and researchers apply techniques to research problems and accurately interpret results. The book provides a brief overview of basic concepts before moving to the more advanced material. Offering extensive examples on SmartPLS 3 software (www.smartpls.com) and accompanied by free downloadable data sets, the book emphasizes that any advanced PLS-SEM approach should be carefully applied to ensure that it fits the appropriate research context and the data characteristics that underpin the research.
| Item Type: | Monograph |
|---|---|
| Keywords: | SmartPLS, PLS-SEM, Partial Least Squares Structural Equation Modeling |
| Faculties: | Munich School of Management > Institute for Marketing |
| Subjects: | 300 Social sciences > 330 Economics |
| ISBN: | 9781483377391 |
| Place of Publication: | Thousand Oaks |
| Item ID: | 96101 |
| Date Deposited: | 04. May 2023, 06:03 |
| Last Modified: | 04. May 2023, 06:03 |
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