Sarstedt, Marko
ORCID: https://orcid.org/0000-0002-5424-4268; Ringle, Christian M. and Hair, Joseph F.
(2017):
Partial Least Squares Structural Equation Modeling.
In: Homburg, C.; Klarmann, M. and Vomberg, A. (eds.) :
Handbook of Market Research. Cham: Srpinger. pp. 1-40
| Item Type: | Book Section |
|---|---|
| Faculties: | Munich School of Management > Institute for Marketing |
| Subjects: | 300 Social sciences > 330 Economics |
| Place of Publication: | Cham |
| Language: | English |
| Item ID: | 96110 |
| Date Deposited: | 05. May 2023, 11:14 |
| Last Modified: | 05. May 2023, 11:14 |
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