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Anzahl der Publikationen: 3
Zeitschriftenartikel
Friess, Maximilian 
ORCID: https://orcid.org/0000-0003-3575-0808
(2025):
Gamification in virtual sales training: evidence from a field experiment.
In: Journal of Personal Selling & Sales Management [Forthcoming]
ORCID: https://orcid.org/0000-0003-3575-0808
(2025):
Gamification in virtual sales training: evidence from a field experiment.
In: Journal of Personal Selling & Sales Management [Forthcoming]
Friess, Maximilian ORCID: https://orcid.org/0000-0003-3575-0808; Haumann, Till; Alavi, Sascha; Ionut Oproiescu, Alexandru; Schmitz, Christian ORCID: https://orcid.org/0000-0001-7800-6582 und Wieseke, Jan
(2024):
The contingent effects of innovative digital sales technologies on B2B firms’ financial performance.
In: International Journal of Research in Marketing
[PDF, 661kB]
ORCID: https://orcid.org/0000-0003-3575-0808; Haumann, Till; Alavi, Sascha; Ionut Oproiescu, Alexandru; Schmitz, Christian ORCID: https://orcid.org/0000-0001-7800-6582 und Wieseke, Jan
(2024):
The contingent effects of innovative digital sales technologies on B2B firms’ financial performance.
In: International Journal of Research in Marketing
[PDF, 661kB]
Friess, Maximilian ORCID: https://orcid.org/0000-0003-3575-0808 und Kassemeier, Roland
(1. November 2023):
Price increases and their Financial Consequences in International Business-To-Business Selling.
In: Journal of International Marketing: S. 1-20
[Forthcoming]
ORCID: https://orcid.org/0000-0003-3575-0808 und Kassemeier, Roland
(1. November 2023):
Price increases and their Financial Consequences in International Business-To-Business Selling.
In: Journal of International Marketing: S. 1-20
[Forthcoming]