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Gruppiert nach: Dokumententyp | Veröffentlichungsdatum
Anzahl der Publikationen: 5

Monographie

Rußell, Robert (2022): Monetizing digital content. Empirical studies on the effects of digital paywall configurations on user behavior. Berlin: epubli.

Zeitschriftenartikel

Rußell, Robert; Berger, Benedikt ORCID logoORCID: https://orcid.org/0000-0001-8220-7686; Stich, Lucas ORCID logoORCID: https://orcid.org/0000-0003-0703-9103; Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 und Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 (2020): Monetizing Online Content: Digital Paywall Design and Configuration. In: Business & Information Systems Engineering, Bd. 62: S. 253-260 [PDF, 307kB]

Konferenzbeitrag

Rix, Jennifer; Rußell, Robert; Rühr, Alexander ORCID logoORCID: https://orcid.org/0000-0003-4116-2033 und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2022): Human vs. AI: Investigating Consumers’ Context-Dependent Purchase Intentions for Algorithm-Created Content. Hawaii International Conference on System Sciences 2022 (HICSS 55), Hawaii, January 4 - 7, 2022. In: Proceedings of the 55th Hawaii International Conference on System Sciences, S. 4549-4558 [PDF, 602kB]

Rußell, Robert; Stich, Lucas ORCID logoORCID: https://orcid.org/0000-0003-0703-9103; Berger, Benedikt ORCID logoORCID: https://orcid.org/0000-0001-8220-7686; Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2020): Consumer Response to Digital Paywall Configurations: Choice vs. Quantity Restrictions. 41st International Conference on Information Systems (ICIS 2020), Hyderabad, India, 13-16 December 2020. George, Joey F.; Paul, Souren; De', Rahul; Karahanna, Elena; Sarker, Suprateek und Oestreicher-Singer, Gal (Hrsg.): In: Proceedings of the 41st International Conference on Information Systems (ICIS 2020), Making Digital Inclusive: Blending the Locak and the Global, San Francisco: Curran Associates, Inc..

Rußell, Robert (2020): Getting Consumers to Pay for Content: The Role of Value Discrepancy in Freemium Models. European Conference on Information Systems (ECIS 2020), Marrakech, 15-17 June 2020. In: Proceedings of the 28th European Conference on Information Systems (ECIS 2020), An Online AIS Conference,

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