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Zillich, Arne Freya ORCID logoORCID: https://orcid.org/0000-0002-2226-7190 (2020): Socially shared television viewing : preconditions, processes and effects of co-viewing and social tv. In: Krämer, Benjamin und Frey, Felix (Hrsg.): How We Use the Media. Strategies, Modes and Styles. Transforming Communications – Studies in Cross-Media Research, Cham: Springer Nature. S. 133-156

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Abstract

This chapter outlines a conceptual framework for studying socially shared television viewing. Focusing on how users watch television together, this chapter considers common social arrangements, motives, selection decisions, as well as users’ interactions during co-viewing. Examining the effects of these preconditions and processes on viewers’ enjoyment, results of a field study of groups of friends watching an episode of a popular German crime show are presented. Against this background, commonalities and differences between co-viewing and Social TV are discussed.

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