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Gruppiert nach: Dokumententyp | Veröffentlichungsdatum
Anzahl der Publikationen: 6

Zeitschriftenartikel

Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913; Häubl, Gerald; Skiera, Bernd und Bernhardt, Martin (2012): Bid-Elicitation Interfaces and Bidding Behavior in Retail Interactive Pricing. In: Journal of Retailing, Bd. 88, Nr. 1: S. 131-144

Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913; Zeithammer, Robert und Häubl, Gerald (2010): Optimal Reverse-Pricing Mechanisms. In: Marketing Science, Bd. 29, Nr. 6: S. 1058-1070

Konferenzbeitrag

Zeithammer, Robert; Stich, Lucas; Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 und Häubl, Gerald (2021): Risky Consumer Decision Making in Costly Participative Pricing. 52nd Association for Consumer Research North America Conference, Seattle (Virtual), USA, 08.10. - 30.10.2021. Proceedings of the 49th Association for Consumer Research North America Conference (ACR 2021).

Stich, Lucas ORCID logoORCID: https://orcid.org/0000-0003-0703-9103; Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 und Häubl, Gerald (2018): Product Transparency in Online Selling Mechanisms: Consumer Preference for Opaque Products. 49th Association for Consumer Research Conference, Dallas, Texas, USA, 11.10. - 14.10.2018. Proceedings of the 49th Association for Consumer Research Conference (ACR 2018).

Zeithammer, Robert; Stich, Lucas; Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913 und Häubl, Gerald (2015): Paying for a Chance to Save Money: Participation Fees in Name-Your-Own-Price Selling. 46th Association for Consumer Research North American Conference, New Orleans, Louisiana, USA, 01.10. - 04.10.2015. Proceedings of the 46th Association for Consumer Research Conference (ACR 2015). Bd. 43 S. 750

Spann, Martin ORCID logoORCID: https://orcid.org/0000-0003-4645-3913; Bernhardt, Martin; Häubl, Gerald und Skiera, Bernd (2005): It's All in How You Ask: Effects of Price-Elicitation Format on Bidding Behavior in Reverse Pricing Markets. 26th Annual Conference of the Society for Judgment and Decision Making, Toronto, Canada, 11.11. - 14.11.2005. Proceedings of the 26th Annual Conference of the Society for Judgment and Decision Making (SJDM 2005).

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