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Gruppiert nach: Dokumententyp | Veröffentlichungsdatum
Springe zu: 2014 | 2010 | 2009 | 2008
Anzahl der Publikationen: 6

2014

Schloderer, Matthias P.; Sarstedt, Marko ORCID logoORCID: https://orcid.org/0000-0002-5424-4268 und Ringle, Christian M. (2014): The relevance of reputation in the nonprofit sector: the moderating effect of socio-demographic characteristics. In: International Journal of Nonprofit and Voluntary Sector Marketing, Bd. 19, Nr. 2: S. 110-126

2010

Sarstedt, Marko ORCID logoORCID: https://orcid.org/0000-0002-5424-4268 und Schloderer, Matthias P. (August 2010): Developing a measurement approach for reputation of non-profit organizations. In: International Journal of Nonprofit and Voluntary Sector Marketing, Bd. 15, Nr. 3: S. 276-299

Raithel, Sascha; Abimbola, Temi; Wilczynski, Petra; Schloderer, Matthias P. und Schwaiger, Manfred ORCID logoORCID: https://orcid.org/0000-0003-0132-4560 (2010): The value‐relevance of corporate reputation during the financial crisis. In: Journal of Product & Brand Management, Bd. 19, Nr. 6: S. 389-400

Schloderer, Matthias P. und Schwaiger, Manfred ORCID logoORCID: https://orcid.org/0000-0003-0132-4560 (2010): Reputation Effects in the Nonprofit Sector: Investigating the Moderating Effect of Potential Donors' Characteristics. 2010 Global Marketing Conference at Tokyo, Tokyo, Japan, 9th-12th September 2010.

2009

Schloderer, Matthias P.; Ringle, Christian M. und Sarstedt, Marko ORCID logoORCID: https://orcid.org/0000-0002-5424-4268 (2009): Einführung in die varianzbasierte Strukturgleichungsmodellierung. Grundlagen, Modellevaluation und Interaktionseffekte am Beispiel von SmartPLS. In: Theorien und Methoden der Betriebswirtschaft. München: S. 564-592

2008

Ringle, Christian M. ORCID logoORCID: https://orcid.org/0000-0002-7027-8804; Schloderer, Matthias P. und Schwaiger, Manfred ORCID logoORCID: https://orcid.org/0000-0003-0132-4560 (2008): Accounting for Unobserved Heterogeneity in the Analysis of Antecedents and Consequences of Corporate Reputation: An Application of FIMIX-PLS. 37th Annual Conference of the European Marketing Academy (EMAC), University of Brighton, Brighton, UK, 27–30 May 2008. In: Proceedings of the 37th Annual Conference of the European Marketing Academy (EMAC), S. 1-9

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