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Gruppiert nach: Dokumententyp | Veröffentlichungsdatum
Springe zu: 2015 | 2014 | 2013 | 2012
Anzahl der Publikationen: 6

2015

Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 und Wagner, Thomas M. (2015): Digitization of the Book Industry. In: Mansell, Robin (Hrsg.): The International Encyclopedia of Digital Communication and Society. Volume 1. Wiley Blackwell-ICA international encyclopedias of communication, New York; Armonk [u.a.]: Wiley-Blackwell. S. 1-9

2014

Wagner, Thomas M.; Benlian, Alexander ORCID logoORCID: https://orcid.org/0000-0002-7294-3097 und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2014): Converting freemium customers from free to premium—the role of the perceived premium fit in the case of music as a service. In: Electronic Markets, Bd. 24, Nr. 4: S. 259-268

2013

Wagner, Thomas M.; Benlian, Alexander ORCID logoORCID: https://orcid.org/0000-0002-7294-3097 und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2013): The Advertising Effect of Free - Do Free Basic Versions Promote Premium Versions within the Freemium Business Model of Music Services? 46th Annual Hawaii International Conference on System Sciences. HICSS 2013, Wailea, Maui, Hawaii, 7–10 January 2013. In: 46th Hawaii International Conference on System Sciences, S. 2928-2937

Wagner, Thomas M. und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2013): "It's Not The Same" - Differences In The Consumption Of Digital And Physical Music. 21st European Conference on Information Systems, ECIS 2013, Utrecht, The Netherlands, June 5-8, 2013. In: ECIS 2013 Proceedings: Completed research,

Wagner, Thomas M. und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2013): What Drives Users to Pay for Freemium Services? Examining People’s Willingness to Pay for Music Services. 19th Americas Conference on Information Systems, AMCIS 2013, Chicago, Illinois, USA, August 15-17, 2013. In: AMCIS 2013 Proceedings,

2012

Wagner, Thomas M.; Benlian, Alexander ORCID logoORCID: https://orcid.org/0000-0002-7294-3097 und Hess, Thomas ORCID logoORCID: https://orcid.org/0000-0003-3969-7477 (2012): The Role of Product Involvement in Digital and Physical Reading - A comparative Study of Customer Reviews of eBooks vs. Printed Books. 20th European Conference on Information Systems, ECIS 2012, Barcelona, Spain, June 10-13, 2012. In: ECIS 2012 Proceedings,

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