Appreciation as audience response

Oliver, Mary Beth und Bartsch, Anne (2010): Appreciation as audience response. Exploring entertainment gratifications beyond hedonism. In: Human Communication Research, Bd. 36, Nr. 1: S. 53-81

Abstract

This article elaborates upon the notion of media enjoyment in the context of film viewing by proposing a complementary type of gratification that we conceptualize as appreciation. Three studies were conducted to tap into the multidimensionality of viewers' entertainment gratifications with a special focus on the domain of more serious, poignant, and pensive media experiences typically associated with genres such as drama, history, documentary, or art films. These studies provide evidence of and measurement for gratifications related to fun and suspense, but also gratifications related to moving and thought-provoking entertainment experiences, with all three gratifications leading to perceptions of entertainment having a more long-lasting or enduring effect. The results are discussed with regard to the theoretical conceptualization of entertainment gratification.

• Dokumententyp: Zeitschriftenartikel
• Fakultät: Sozialwissenschaften > Institut für Kommunikationswissenschaft und Medienforschung (IfKW)
• Themengebiete: 000 Informatik, Informationswissenschaft, allgemeine Werke > 070 Publizistische Medien, Journalismus, Verlagswesen ; 700 Künste und Unterhaltung > 790 Sport, Spiele, Unterhaltung ; 700 Künste und Unterhaltung > 790 Sport, Spiele, Unterhaltung > 791 Öffentliche Darbietungen, Film, Rundfunk
• Sprache: Englisch