In: PLOS ONE 11(3), e0148501 [PDF, 212kB]
Abstract
The color red has special meaning in mating-relevant contexts. Wearing red can enhance perceptions of women's attractiveness and desirability as a potential romantic partner. Building on recent findings, the present study examined whether women's (N = 74) choice to display the color red is influenced by the attractiveness of an expected opposite-sex interaction partner. Results indicated that female participants who expected to interact with an attractive man displayed red (on clothing, accessories, and/or makeup) more often than a baseline consisting of women in a natural environment with no induced expectation. In contrast, when women expected to interact with an unattractive man, they eschewed red, displaying it less often than in the baseline condition. Findings are discussed with respect to evolutionary and cultural perspectives on mate evaluation and selection.
Dokumententyp: | Zeitschriftenartikel |
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Fakultät: | Psychologie und Pädagogik > Department Psychologie |
Themengebiete: | 100 Philosophie und Psychologie > 150 Psychologie |
URN: | urn:nbn:de:bvb:19-epub-38005-4 |
ISSN: | 1932-6203 |
Sprache: | Englisch |
Dokumenten ID: | 38005 |
Datum der Veröffentlichung auf Open Access LMU: | 04. Mai 2017, 13:11 |
Letzte Änderungen: | 04. Nov. 2020, 14:45 |