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Büchner, Vanessa L.; Maier, Markus A. ORCID logoORCID: https://orcid.org/0000-0002-8115-4612; Lichtenfeld, Stephanie and Elliot, Andrew J. (June 2015): Emotion Expression and Color. Their Joint Influence on Perceived Attractiveness and Social Position. In: Current Psychology, Vol. 34, No. 2: pp. 422-433

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Abstract

This research examined the joint influence of emotion expression (pride vs. shame) and color (red vs. blue) on female and male perceptions of the attractiveness and social position of a male target. In female perceivers, we observed an Emotion Expression x Color interaction: for women viewing a man displaying pride, the color red increased their perceptions of his attractiveness, but for women viewing a man displaying shame, the color red tended to decrease their perceptions of his attractiveness. Male perceivers did not show this Emotion Expression x Color interaction. A main effect of emotion expression was observed for both male and female perceivers on both status and dominance ratings, independent of color. These findings point to a moderator of the influence of the color red in female mate evaluation, and illustrate the powerful, embodied connection between emotion expression and social position.

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